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How to Run a Paid AI Workshop in India (₹99 to ₹999)

Akshit AhujaAkshit Ahuja
November 8, 202612 min read
How to Run a Paid AI Workshop in India (₹99 to ₹999)

To run a paid AI workshop in India, pick one task your audience wants to do faster with AI, teach it live in 60 to 90 minutes with hands-on practice, and sell seats through a booking page that takes UPI. Price it at ₹99 for a short intro, ₹499 for a focused hands-on session, or ₹999 for a small group with personal feedback.

Transparency note: Peerseek is our platform, and it appears in this guide as one way to sell and host a workshop. Facts about other companies come from their own websites, checked on 8 November 2026. Last updated 8 November 2026.

Key takeaways

  • Sell one outcome, not "AI tools". "Make a month of lesson plans with ChatGPT in 60 minutes" sells. "Introduction to AI tools" competes with a thousand free videos.
  • Match the price to the format. ₹99 suits a large intro session, ₹499 a hands-on session for 20 to 40 people, and ₹999 a small group where you check each person's work.
  • ₹499 × 30 seats is ₹14,970 from one 90-minute session. You keep ₹14,222 after a flat 5% fee.
  • The ₹9 workshop is a funnel, not a business. It works only if you have a bigger paid program to sell after, and reviews of popular ₹9 workshops often complain about the sales pitch.
  • Check your video tool's limits. On a free Google account, Google Meet ends group calls at 60 minutes and caps them at 100 people.
  • Fill seats from where your audience already is. A reel asking people to comment a keyword, with an automatic DM sending the booking link, fills a small workshop faster than posting a link and waiting.

In this guide

What is a paid AI workshop?

A paid AI workshop is a short live session, usually 60 to 180 minutes, where people pay to learn one practical way to use AI tools and practise it during the session. The difference from a webinar is participation: a webinar is mostly you talking, while a workshop has people doing the task on their own screens while you guide them.

This guide is for people who want to host a paid AI workshop, not attend one.

Search interest backs this up. On Google Trends for India over the last 12 months, "ai workshop" is one of the top searches related to "workshop" and is still rising. Autocomplete shows people adding their profession: "ai workshop for teachers", "ai workshop for doctors", "ai workshop for business owners". They want AI for their own work, not AI in general. That is the opening for anyone who knows a field and has learnt the tools.

Step 1: Pick one task for one audience

The fastest way to fill a workshop is to promise one result a specific group cares about. Start with what you already know.

AudienceWorkshop ideaWhat they leave with
School teachersLesson plans, worksheets and question papers with ChatGPTA month of lesson plans for their own subject
Doctors and clinic ownersPatient handouts, social posts and appointment replies with AIReady templates in their clinic's language
CAs and finance professionalsAI for Excel formulas, reconciliations and client emailsA sheet that automates one task they do every month
Small business ownersProduct photos, captions and WhatsApp replies with AIA week of posts and a reply script
Students and job seekersResume, LinkedIn and interview practice with AIAn updated resume and a practice question bank
CreatorsReel scripts, hooks and thumbnails with AITen scripts and a repeatable prompt set

Three tests before you commit:

  1. Can you show the result in one session? If the outcome needs a week of practice, make it a cohort, not a workshop.
  2. Do you do this task yourself? People pay for someone who uses the tools daily in their field, not for a list of tools.
  3. Can you name 20 people who would want it? If not, narrow the audience until you can.

Step 2: How much to charge for a workshop: ₹99, ₹499 or ₹999

A practical price ladder for a paid online AI workshop in India: ₹99 for a 60-minute demo-led intro, ₹499 for a 90-minute hands-on session with 20 to 40 people, and ₹999 or more for a small group of 8 to 15 where the host reviews each person's work.

Each price point is a different product, not the same workshop at a different number.

PriceFormatLengthSeatsBest for
₹99Demo-led intro, mostly you showing, Q&A at the end60 minutes50 to 100+Building a list and testing a topic
₹499Hands-on: everyone does the task live with a prompt sheet90 minutes20 to 40Your main workshop
₹999Small group: you review each person's output and fix it2 to 3 hours8 to 15Professionals who want personal help

What one session earns:

PriceSeats soldTicket salesYou keep after a flat 5% fee
₹99100₹9,900₹9,405
₹49930₹14,970₹14,222
₹99915₹14,985₹14,236

Notice that 15 seats at ₹999 earns about the same as 100 seats at ₹99, with far fewer people to manage and much better reviews. Most first-time hosts should start at ₹499.

A simple pricing check: add up your hours (prep, promotion, the session and follow-up), decide what an hour of your time is worth, and divide by the seats you can realistically fill. If 8 hours at ₹1,500 an hour is ₹12,000 and you can fill 25 seats, your floor is about ₹480 a seat. Price at or above that.

The ₹9 workshop, honestly

You have probably seen ₹9 AI workshops advertised everywhere. be10X is a well-known example: its own website lists the AI Tools Workshop as a 3-hour live session on Sundays at ₹9, struck through from ₹929, with a certificate, and says longer programs are priced separately.

That model works because the ₹9 workshop is not the product. It is an entry point that fills a large room so a bigger program can be sold at the end. It needs paid ads, a polished sales section and an expensive program behind it.

For a solo creator or professional, copying it usually backfires:

  • You need hundreds of attendees for the follow-on sale to cover your time.
  • The pitch costs trust. Search "be10x workshop review" and page one includes LinkedIn posts titled things like "Disappointing AI Tools Experience" and "Unrealistic Income Promises". People remember how a cheap workshop made them feel.
  • ₹9 attracts people who never planned to pay for anything else.

If you want a low entry price, use ₹99 and make the session genuinely useful on its own. Mention your next offer once, at the end, without pressure.

Step 3: Plan a 90-minute agenda

Workshops lose people when the host talks for an hour. Keep most of the time for doing.

TimeWhat happens
0 to 10 minWelcome, the result everyone will leave with, and a quick check that tools are open
10 to 25 minDemo the full task once, start to finish, on your screen
25 to 60 minEveryone does it on their own work with your prompt sheet, you answer questions live
60 to 75 minTwo or three people share their result, you improve it in front of everyone
75 to 85 minCommon mistakes and how to fix them
85 to 90 minRecap, how to get the recording and prompt sheet, one line about your next offer

Give people something to keep. A one-page prompt sheet or template they can reuse next week is what turns attendees into reviews and repeat buyers.

Step 4: Choose where it runs and how people pay

You need two things: a video room and a way to sell seats.

The video room. Google Meet and Zoom are the common choices. Plan around the limits of the account you host from. Google's help centre says a personal Google account without a Meet subscription can host group meetings of up to 60 minutes and up to 100 participants. Zoom's free plan also has meeting-length limits, so check your plan before you promise a 90-minute session.

Taking payment. Your options, roughly from most manual to most automatic:

OptionHow it worksWhat you still do yourself
UPI ID or QR codePeople pay you directlyCheck every payment, send the link to each person, keep a list
Gateway payment link (Razorpay, Instamojo, Cashfree)People pay on a linkSend the meeting link, reminders and the recording yourself
Event ticketing sites (BookMyShow, Zittle, Vyral and others)A ticket page with paymentRun the video room separately
A creator checkout with built-in sessions (Peerseek)People book and pay, the room and reminders are created for themTeach

Whatever you choose, never send the meeting link based on a payment screenshot. Confirm the payment first, or use a checkout that confirms it for you.

Step 5: Fill the seats

A small workshop needs a short, focused push, not months of marketing.

  • Post a reel that shows the result. Show the lesson plan or the Excel sheet being made in 30 seconds. Ask people to comment a word like WORKSHOP.
  • Send the link automatically. An auto DM tool replies to every comment with your booking link while the reel is still getting views.
  • Use an early-bird price with a real deadline. Show the full price struck through and the early price for the first 48 hours or first 15 seats.
  • Share it where your audience already gathers. Your WhatsApp contacts, a LinkedIn post for professionals, your college or alumni groups for students.
  • Send a reminder a day before and an hour before. Many no-shows are simply people who forgot.

Step 6: Run it live

  • Have a co-host. One person teaches, the other admits people, answers chat questions and handles anyone who cannot hear.
  • For large ₹99 sessions, let people join as viewers. It keeps a 100-person room from turning into unmuted chaos.
  • Make everyone do the task. Ask people to paste their result in the chat. Seeing others succeed keeps the room engaged.
  • Record it. Attendees ask for the replay, and the recording becomes your next product.

Step 7: Turn one workshop into more income

  • Sell the recording. Put the replay and prompt sheet up as a digital product for people who missed the live session.
  • Run it again monthly. The same workshop improves each time, and every past attendee is a referral source.
  • Collect testimonials the same day, while people are happy with what they made.
  • Offer one next step. A deeper cohort, 1:1 calls, or a template pack. Mention it once, at the end.

Run your AI workshop on Peerseek

Peerseek is free to start, with no subscription. You pay a flat 5% per sale with payment processing included, and nothing is added at payout. Here is the setup.

  1. Create a webinar. Sign up on Peerseek and add a webinar with one session, or several if you want a multi-day workshop. Set the date, time, length and the number of seats you want to sell.
  2. Set the price. Anything from free up to ₹1,00,000. Add a higher price to show as struck through for your early-bird offer, and create a coupon code for your reel audience.
  3. Write the page. Add a title, a description of what people will leave with, up to four cover images, and a note buyers see right after booking, such as "Keep ChatGPT open on your laptop".
  4. Choose the room settings. Turn on recording if you want the replay, and turn on view-only joining for large sessions. Add up to five co-hosts.
  5. Share the link. Put your Peerseek page in your Instagram bio and turn on free Instagram Auto DM so everyone who comments your keyword gets the booking link.
  6. People book and pay by UPI, card or netbanking without creating an account.
  7. Peerseek creates the Google Meet room for each session from its own account, so you do not need your own Meet subscription. The room is restricted: people who booked get in, while someone with a forwarded link has to knock. Attendees get a reminder email with the join link before the session starts.
  8. Send updates to everyone who booked from your dashboard, for example a pre-read or a change of time.

For a paid webinar setup you can copy, see sell paid webinar tickets.

Who this is not for: if you are running a ticketed in-person event with a venue, seating and printed passes, an event ticketing site fits better than an online session tool.

Mistakes that empty your next workshop

  • Teaching tools instead of a task. Ten tools in 60 minutes leaves people impressed and unable to do anything.
  • Talking for the whole session. If people did not practise, they will not come back or recommend you.
  • Promising income. Teach a skill. Income claims are the fastest way to earn bad reviews.
  • No recording or prompt sheet. People who missed a part will ask for it, and it is your easiest second product.
  • Hard selling at the end. One sentence about your next offer is enough when the workshop was good.
  • Ignoring account limits. Find out before the day if your video tool will cut the call at 60 minutes.

The short version

To run a paid AI workshop in India, choose one task for one audience, price it at ₹499 for a 90-minute hands-on session, and spend most of the time on practice. Fill 20 to 30 seats with a reel and an automatic DM, record it, and sell the replay. If you want booking, payment, the Meet room and reminders handled in one place, set up your workshop on Peerseek.

Ek kaam chuno jo aapki audience AI se jaldi karna chahti hai, jaise teachers ke liye lesson plans ya CAs ke liye Excel. 60 se 90 minute ka live session rakho jisme log khud practice karein. Price ₹99 (intro), ₹499 (hands-on) ya ₹999 (chhota group, personal feedback) rakho.

Seats bharne ke liye ek reel daalo, logon se WORKSHOP comment karwao, aur Auto DM se booking link bhejo. Session record karo aur baad me replay bech do. Peerseek par shuru karna free hai, har sale par sirf 5% lagta hai, aur Google Meet link aur reminders apne aap ban jaate hain.

FAQ

How much should I charge for a 90-minute AI workshop in India?+

Most hands-on 90-minute workshops for 20 to 40 people work well at ₹499. Use ₹99 for a demo-led intro with a large audience, and ₹999 or more for a small group where you review each person's work. Check the price covers your total hours divided by the seats you can fill.

Is a workshop the same as a webinar?+

No. A webinar is mostly one person presenting while the audience listens. A workshop is smaller and hands-on: attendees do the task during the session while the host guides and corrects them. People pay more for workshops because they leave with finished work.

Can I run a workshop with a free Google Meet account?+

Yes, with limits. Google's help centre says a personal account without a Meet subscription can host group meetings of up to 60 minutes with up to 100 participants. For a 90-minute session, plan a break into two calls, upgrade, or use a tool that provides the room.

How many people should attend a paid workshop?+

For a hands-on session, 20 to 40 people lets you answer questions and review a few results live. Small premium groups work best at 8 to 15. Demo-led ₹99 sessions can take 100 or more, but they feel more like a webinar.

Do ₹9 AI workshops make money?+

For the companies running them, the ₹9 session is an entry point to sell a bigger paid program afterwards, supported by paid ads. For a solo host it rarely pays on its own. A ₹99 or ₹499 workshop that is useful by itself is easier to run and builds trust.

Should I record my paid workshop?+

Yes. Attendees ask for the replay, and the recording plus your prompt sheet can be sold as a digital product to people who missed it. Tell attendees at the start that the session is being recorded.

How do I stop people sharing the meeting link?+

Send the link only to people who paid, close to the start time, and use a room where only invited people can enter directly. A restricted Google Meet room makes anyone with a forwarded link ask to join, so the host can decline them.

Do I need to be an AI expert to run an AI workshop?+

No. You need to use AI tools well for one task in a field you know. A teacher who saves hours on lesson plans with ChatGPT is more useful to other teachers than a general AI expert.

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